Writing Web Copy That Sells
Here you'll discover:
> How to structure your salesletter in a way that will make your prospects engaged to every word on your salesletter and take action
> A simple way to write and structure your salesletter -- even if you have no experience with writing copy, these four factors will make it so easy for you
> How to format your salesletter text -- you'll discover how bolding, highlighting, stroking, underlining and using bullets points impact your salesletter
> How to write attention-getting headlines -- the exact color, using quatation marks or not, the amount of words to be used in your headline, using "specifics" in your headline and using preheadlines and subheadlines.
> How to use psychological triggers ethically and morally to make your readers take action. Use these techniques carefully. They are powerful.
> How to use testimonials to boost your conversion rates, give your product and yourself credibility and make it believable.
> How to price your products
> Using guarantees to earn loyal and happy customers
> How to use "call-to-action". Without giving your website visitors instructions on what to do, you will never secure their order. I'll show you how to get them to order right away.
> How to use Post Scripts (P.S.) - The P.S. plays a crucial role in your sales letter.
>How to quickly and easily build your own powerful salesletter "swipefile".
> + much, much more!